Once again Snapchat is updating its Stories page.
The major two changes in the app: Stories will no longer auto-advance and Discover content will appear beyond down in the stories page.
Now, this change is available on some android users and it will begin to available for everyone else soon. Snapchat increase rapidly to 100 million daily users by attention the duplicate feature a top the feed. Snapchat to make more friends first, it’s affecting friend’s stories on top of Discover where they used to be to make sure you don’t miss people you care about.
And it easier to make to watch all your Good friend’s stories without the uninteresting people in between, Snapchat is reduce auto advance, which automatically enthused you on to the next reverse sequential story when you finished watching the last one.
Auto-advance feature will be replaced with Story Playlist. New feature of the Snapchat that allows you tap the thumbnails next to multiple Stories you want to load, then after watch all story one-by-one by clicking the big “play” button at the bottom. It essentially formalizes an emergent behavior where users would scroll down tapping stories to start them loading, at a time you can watch one story, if you want to watch more stories then during scroll, once they’d loaded you can again watch each stories.
Here how Story Playlist work:
So what will occur to the snap Ads that Snapchat inserted between the auto-advance stories? Now, mid-rolls ads will appear mixed into Story Playlists you watch. If you want to decide to just watch one story at a time, there’s also a new ad placement. At the end Snapchat might append a post-roll Snap.
Like this, Snapchat could earn money no matter how you watch Stories, either unusually or in bulk.
Both updates had proved to be attractive unpopular with Snapchat users, through, who disliked the idea of Snapchat disordering their feed or forcing them to watch Stories.
Two years later, Discover doesn’t need that well-known cross-promotion above Stories any more. Already it has own page in Snapchat. The move might disconcert publishers who’ve invested a lot in making unique Snapchat Discover content.
Also Facebook’s recent News Feed changes that ranks “friend first” above publishers. Discover feature is nice, but most people open Snapchat to see people they know, and the product wasn’t properly reflecting that.
Before it goes public Snapchat’s priorities are clear for fending off Instagram and proving its money making potential.